Basic API: basic

The Basic API retrieves fundamental customer profile information, such as name, age, date of birth, and other personal data, from the Real-time CDP. This API is essential for fetching general information about the customer.

API Endpoint and Method

URL Format

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https://{B2B_API_URL}/api/v1/profile/b2b/basic

Example URL

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https://api-dev.algonomy.com/rcdpapi/api/v1/profile/b2b/basic

HTTP Method

POST

Request Header Parameters

Parameter	Type	Required or Optional	Description
access_token	String	Required	Specifies the access token obtained from the create access token API.
tenant_hash	String	Required	Specifies the tenant hash shared with the tenant.
gcrId	String	Required	Specifies the Golden Customer Record ID (GCR ID).
mobile_number	String	Required	Specifies customer's mobile number. Example: "1212121212"
email_address	String	Required	Specifies customer's email address. Example: "customer@example.com"
customer_code_external	String	Required	Specifies the external customer code. Example: "123456"

Notes:

You can send all the parameters (gcrId, mobile_number, and email_address) with the request or just one, as at least one parameter is required.
These parameters are supported based on the configuration. If your deployment is configured to use them as columns for deduplication, they will be available for use in the API call.

Request Body

None

Response Body

A successful request returns a "200-OK" status code, accompanied by the retrieved data in the response.

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{
  "status": "OK",
  "message": "",
  "data": {
    "customerId": "1289765",
    "profileImageUrl": "",
    "salutation": "mr",
    "fullName": "Irina",
    "gender": "female",
    "age": 20,
    "dob": "10/02/2002",
    "statusColor": "red/green/blue",
    "membershipType": "Gold",
    "city": "Blr",
    "state": "Karnataka",
    "residenceAddress": "",
    "totalSales": "$ 55.9",
    "totalOrders": 10,
    "avgBasketVal": 100,
    "totalVisits": 5,
    "daySinceLastPur": 3,
    "totalWebSessions": 45,
    "optInChannels": [
      "mail",
      "mobile"
    ],
    "rfmeSegment": {
      "displayName": "Failing Star",
      "desc": "Transactions"
    },
    "lifeCycleStage": "Active",
    "homeStore": "Target",
    "nearestStore": "NA",
    "profileCreationDate": "15 Jan 2010 10:10:10",
    "profileUpdateDate": "15 Jan 2010 10:10:10"
  }
}